For the past several months, I had planned to contact the new organizers and express my interest in presenting my newest picture book. Too late. I felt like the beautiful SS Minnow had just left the dock for the 3 hour tour and I didn't have a ticket.
But rather than dwelling on what might have been, I decided to skip the pity party. Instead, I sat down and updated my to do list based on known family commitments (graduations, new babies, birthdays, etc.) and decided to get a handle on my planned and potential marketing commitments. I did it by:
- Creating emails to potential bookstores regarding signings
- Updating a list of blogs looking for guest bloggers
- Compiling a list of related businesses, etc. with parallel interest in the new book
- Updating the Alphabet Puke: Monster's Medical A-Z press release
- Getting out the 3-ring binder I had purchased to keep all my marketing notes, punching holes in all the information I had compiled in the past several months, and defining topic sections
- Making a list of writer friends who might lend a hand with (or at least point me in the right direction) for facilitating the best social media buzz on the day of the book launch
- Resolving to get more knowledgeable about Twitter and connect with folks who might really have a bonafide interest in the new book (besides the obvious of wanting healthy kids)
- Re-working my blog and Facebook signatures to do a bit of passive marketing for my previous writing as recommended by friend and adept online author/marketer Darcy Pattison.
- Making plans and reservations to attend a new SCBWI conference.
Organization is good! I'll keep you updated on how well the next few months unfold. I expect clear sailing ahead for much longer than the 3 hour tour.
-Q
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