Pros = keeping current with publishing changes, linking/friending writers, editors, and readers, as well as marketing your work
Cons = finding time to write, attend conferences, and spend time with family, horses, dogs, and cats.
Initially, I kept to the shallow end of the pool with 2 websites (fiction and non-fiction). Slowly, I waded in with LinkedIn, Facebook, blogs, Twitter, and Pinterest (fun!). I'm up to my neck now, but wait, there's more!
With global competition for a reader's attention, authors must take on much more of a book's online and hands-on marketing efforts.
How many hours are there in a day again? Where's a pesky time machine when you need one?
Do I have the answer? Well, I recently read an eloquent Writer Unboxed post by Robin LaFevers on prioritizing and saying no to time-consuming things that don't grow your writing dreams. For me, it was a life preserver in an increasingly murky marketing pool.
With a new picture book, Alphabet Puke: Monsters' Medicine A-Z, ready to launch next month, Robin's post reminded me that saying no was not just an option for writers, but a necessity.
Sans a time machine, saying no, gives writers time back to relax in/out of the pool.